Sales & Marketing

The recreational golf industry is well and truly out of the rough. According to the National Golf Federation’s 2024 Graffis Report,...

Is your golf course marketing strategy getting stale and not keeping up with trends? Are you finding it hard to get one off the ground?...

Social commerce is where customers shop for things directly through social media platforms like Instagram, Facebook, TikTok, and more....

Retail marketing helps your business expand its reach, connect with customers, nurture relationships and tell your brand story. It...

5.07 billion people are currently using social media. That’s 62.6% of the world’s population. We’re not saying anything groundbreaking...

You’ve planned and published your social media post, and now it’s out there in the digital world. But, the work doesn’t stop...

We all know that first impressions matter. When it comes to retail, they might mean the difference between a new customer and a lost...

Growing your business can be tough. With so many other merchants in your area offering similar products and services, attracting and...

In the competitive world of online visibility, your Google business profile (formerly Google My Business) is an indispensable tool....

Boosting restaurant sales is a key objective for every hospitality business, but how can you elevate your restaurant and get it to...

Having a strong brand identity is essential for any business that wants to succeed. Your brand identity is more than just your logo...

Here’s something that’s on the minds of retailers around the world: how to increase retail sales in-store.Most retailers share...

A gift guide is one of the most powerful tools you can have during the holidays. It allows you to showcase your products, inspire shoppers...

Attracting visitors to your eCommerce website is the first crucial step in establishing a successful online business. However, simply...

Customer acquisition cost is on the rise—one study says it increased as much as 222% between 2013 and 2022. Research by Ecwid by...

Everyone’s a critic. This adage is especially resonant today as smartphones give diners the ability to publish their thoughts about...

Customers won’t just happen upon your business by chance. Well, some might. Generally, you’ll find that a lot of customers you...

Whether you love them or hate them, ‘Influencers’ are here to stay. And, with that, ‘Influencer Marketing’ is too. Popular...

Email marketing has a bad reputation. The dot-com generation’s email marketing malpractice left a sour taste in the mouth of consumers...

Human beings are visual creatures. Bright lights. Electric colours. Funky designs. All enough to make us turn our heads, and grab our...

Whether you like it or not, Black Friday and Cyber Monday is the largest shopping period of the entire year. Retailers around the world...