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As we look ahead to 2025, the crucial focus on sustainability, the growing role of AI, and the demand for increased personalisation...
Email marketing has a bad reputation. The dot-com generation’s email marketing malpractice left a sour taste in the mouth of consumers...
A restaurant experience is as much about the customer service as it is about the food. You could serve the finest dishes, but if the...
The difference between good businesses and great businesses is simple: it’s your employees. Your employees are your brand ambassadors,...
It should be clear: restaurant trends are as fickle as March showers. Just one glance at social media and we see trends change hour...
Congratulations, you are now the proud owner of an online business! So what comes next?With so many marketing tools and resources available,...
Today, having an online presence is essential. People communicate, study, work, and of course shop online – and they do it constantly.It’s...
Sales objections are quite common in retail, especially for merchants who are selling high-ticket items such as furniture or electronics....
I distinctly recall a moment about a year ago. I was with some friends in Denver’s Cherry Creek neighbourhood, an area known for...
While having top-notch visual merchandising and eye-catching window displays attracts potential customers to your store in the first...
Teaming up with other businesses can result in a win-win outcome for you and the company you partnered up with. When done right, retail...
TikTok is a social media app that allows users to create and share short videos with others on the app. Since the platform has been...
As a business owner, you know the importance of using social media to promote your products or services. Instagram is the perfect place...
Facebook has over 2.9 billion monthly active users, making it one of the most popular social media platforms in the world. With such...
There’s not many industries where your work life coincides with your home life more than hospitality.On shift, you spend hours upon...
As a retailer, doing physical counts of inventory probably isn’t on your list of favorite things to do. A tedious task, taking count...
There’s a wonderful thing that happens when you open a business. A feeling of unbridled hope and immortality takes hold and you feel...
Here at Lightspeed, we’re all about the industry. We love everything hospitality brings to the table. We know and celebrate the diverse...
There are as many baristas out there as there are coffee shops. That’s to say, there’s a lot. But what is a barista? Before hiring...
Managing rising food costs and finding new ways to optimize operations and increase margins are obstacles all restaurants face. A notorious...
For the last year of owning my cafe I was a one-man show (mostly). I’m not saying this in an attempt to toot my own horn, because...
Imagine you’re the customer for a moment. When you walk into the store, what makes you first notice products? What makes you like...
Almost every business needs financing at some point.But banks and other lenders aren’t always an option for some small businesses...
As a retailer, you know better than anyone else that time is practically money. If you waste time with inefficient processes, you’re...
Beers is one of the world’s most popular beverages. While it’s a staple of any drinks menu, you may be wondering how you can take...
Perhaps the most important part of retail is the moment of the transaction—when money transfers from the customer to the cashier....
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